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Use case · Media and marketing
Presenting a media agency’s work clearly
An editorial and technical redesign scenario for an agency that wants to show its work more clearly.
The scenario
An agency wants its work to be easy to understand, quick to browse and simple to update.
Proposed approach
Structure the portfolio around projects, build a lightweight site and give the team a publishing workflow that suits it.
What would be verified
Performance and accessibility are tested on the delivered site. The commercial effect has to be tracked separately; a redesign alone does not prove an increase in enquiries.