A mobile app, from idea to store, on iOS and Android
A consumer product to ship fast, clean, on both stores. We built the mobile app end to end: cross-platform development, built-in premium, publishing.
Details anonymized and adapted for confidentiality.
The problem
A consumer product to launch on mobile, fast and well. One team, a tight budget, and the requirement that it run as well on iPhone as on Android, without two separate builds or an app that lags.
The classic trap: go fully native on both sides and double the cost and timeline, or hack together something generic that smells like a template and nobody keeps.
What we built
A cross-platform mobile app, from the first mockup to going live on both stores.
Cross-platform development - One codebase for iOS and Android, with rendering and performance close to native. No double team, no double bill.
The product, not just the screen - Onboarding, navigation, empty states, offline handling: the details that decide whether an app is kept or deleted on day one.
Built-in premium - In-app purchases and a premium tier wired and tested, ready to monetize from launch.
Publishing under control - Builds, store listings, compliance and submission on the App Store and Play Store handled end to end, no stalling on a last-minute rejection.
The result
- One codebase for both platforms, cost and timeline cut versus separate native.
- An app live on the App Store and Play Store, clean and smooth.
- Premium working from launch, not bolted on six months later.
- A product that gets kept: polished down to the details, not a template.
The stack
- Cross-platform mobile development (Expo / React Native, TypeScript)
- In-app purchases and premium subscription
- End-to-end App Store + Play Store builds and publishing
- Maintainable architecture, built for updates
- Product-detail focus: onboarding, performance, edge states